Sony GSA is restructuring and starting at the top with the promotion of Sony Music veteran Christoph Behm from Senior Vice President of the Commercial Division to the role of CEO, effective September 1st.
Behm quickly went to work making a number of big changes, one of which is Sony Music’s GSA labels sit within three new “overarching frontline label groups”, including the Ariola Label Group, the Columbia Label Group, and theRCA Label Group.
Sony Music GSA will now be overseen by a newly structured GSA management team in addition to the aforementioned changes.
Behm announced that Sandra Caase has been promoted to the newly created role of Chief Operating Officer and said, via an internal note (h/t Music Business World), that the company’s business growth strategy “will be an essential part of her role”.
Behm made a number of sweeping changes.
“With this new structure, I hope to start a new exciting chapter in our company’s history here in GSA, ensuring we are best placed for the future” he said. “Each team member plays a vital role in the success of our artists, and I look forward to working with you as we shape the future of Sony Music GSA together.”